100% natural Moroccan virgin wool

Hand knotted using classic Amazigh technique, interpreted in a modern way

Flat, dense pile (2 cm/0.8 inch) · precise lines · shimmering gold surface

Handmade unique piece, contemporary

300 × 245 cm (approx. 9.8 × 8 ft)

SMA is a rug with attitude. His vertical signs look like modern hieroglyphs: reduced, deliberately set, full of inner structure. The white and gold patina reinforces its iconic character — warm, elegant, rare. It gives spaces direction and identity. A signature piece that makes it immediately clear that someone lives here with style, ambition and the courage to be special.

Made in a specialized highland studio, ISMA combines traditional Amazigh technology with modern precision. The flat, dense pile creates an elegant, almost architectural surface — never softened, but clear and defined. Each line was drawn deliberately: not an ornament, but meaning. This is not a standard Berber rug. This is a collector's item — rare quality, pure wool, unmistakable signature.

ISMA structures rooms like a work of art on the wall — only on the floor. It creates clarity, peace and a focus point that has an immediate effect. Ideal for studios, galleries, design living spaces and lofts where architecture and aesthetics intertwine. A rug that does not accompany — but leads.